Thursday, August 4, 2011

Google Wallet (What’s in your wallet?)

The next wave in IT trends seems to most definitely be leaning towards Mobile IT.   Google has a new product on the horizon called Google Wallet.   This app will allow consumers to say goodbye to their bulky wallets.    Now most, if not all of the contents currently in your wallet, credit cards, reward cards and gift cards, etc. will be uploaded to your Smartphone.      You will be able to make a purchase with a click of your phone.    Time for me to purchase a Smartphone!

Wednesday, August 3, 2011

“It’s the Most Wonderful Time of the Year…….”

Where did the summer go?    With school only a month away stores are bracing themselves for the back to school shopping frenzy.
In past years your television was inundated with EXPENSIVE adds showcasing back to school deals way before we were even ready to view them.     My favorite being the one from target with the jingle “it’s the most wonderful time of the year”.    Always back by popular demand.
This year companies are advertising their products using a less expensive approach.    FACEBOOK!     Tapping into the Facebook market allows for companies to reach a wider audience, not to mention it is extremely cost effective.  
Some of the stores jumping on this bandwagon are Target, Sears and Aeropostale.      Aeropostale has gone as far as to launch a new “Facebook Store”.
It always amazes me that Facebook, back in its beginning was designed by a group of college students as strictly a social media.    Fast forward to today, it has become widely used by companies as a business tool.     


Tuesday, August 2, 2011

Is Outsourcing a Four Letter Word?

Out sourcing seems to be just as common a topic lately as the rising of gas prices.    While companies are finding it pocket savvy to outsource some of their operations, Americans are feeling the pressure as more jobs are lost.    Wanting to advance their business is a prime reason for companies to outsource.     

Some of the positives to outsourcing would be that companies are able to focus on the important aspects of the business while outsourcing some of the operational tasks.     Again, it can be cost beneficial to the company as well, this alone could be the deciding factor.     If the jobs are outsourced within the U.S. then this would be beneficial in the creation of more jobs.

Some of the negatives could be the language barrier.   If a company is outsourcing part of their operation oversees there could be the issue of a breakdown in communication.      Another negative would be the loss of jobs within the company.

Most recently State Street Bank cut 558 positions within the company targeting their IT operations as part of a restructuring process.    I have included the article explaining the details.


Monday, August 1, 2011

Has anyone seen my paperboy?

The image of your mom and/or dad walking out into the driveway with their robe on, coffee in hand and going to get the morning paper is fading fast.    For some, as an adolescent your first job began as a paperboy/girl.    This is where you would have had your first experience with time management, handling large sums of money and learning what it truly meant when someone told you “the customer is always right”.      Most likely the paper you were delivering would be the local news.  The Wall Street Journal was considered a paper read only by top executives.   In 2005, the Journal reported a readership profile of about 60 percent top management, an average income of $191,000, an average household net worth of $2.1 million, and an average age of 55”.[

 The Wall Street Journal Online began in 1996.  With regard to circulation, the WSJ is the largest newspaper in the United States.  The Journal primarily covers American economic and international business topics, and financial news and issues”.   As an individual subscribing to the Journal, it can be quite pricey.    Most people who do read the paper version are doing so because the company they are working for has purchased a subscription.    By 2004 the Journal purchased an application that would allow readers to access the paper by phone.     The Wall Street Journal is a smart read and highly recommended and can now be access for free with some limitations.    I have included a link below explaining how this can be done.